We get it. Branded video production is an expensive and inefficient endeavor, created in a time long ago. The process usually goes down like this: a brand or agency pays a video production company a SH*T TON of money to create ONE 30 second commercial, hoping and praying that it will be successful along the way.
Meanwhile, the pre-production process has taken up the entire bandwidth of your internal marketing team. And the nail in the coffin?
You’re a quarter behind schedule and your audience (customers) hasn’t seen any content from you… in months.